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The Devil is in the Details: How to Document Defensibly

The full version of this article was first published at: The Devil is in the Details: How to Document Defensibly articleNov 5, 2013 | 3 min. read Founder Letter: PQRS 2014 Well, it’s November already, and that means two things: Thanksgiving and Physician Quality Reporting System (PQRS). Sure, PQRS doesn’t involve mouthwatering roasted turkey, savory stuffing, or …

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The Quick Guide to Structuring Your SaaS Partner Program

The full version of this article was first published at: The Quick Guide to Structuring Your SaaS Partner Program Those selling cloud-based Software as a Service (SaaS) solutions are at the forefront of a changing sales world. Cloud-based deployments of subscription-based solutions that serve enterprises far away from the provider has opened up a world …

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How to Integrate Inbound Call Tracking and Online Analytics

The full version of this article was first published at: How to Integrate Inbound Call Tracking and Online Analytics As a data-driven marketer you know how to track inbound traffic, pageviews, a website visitor’s marketing source, their path through your site and how they progress through your sales funnel. But how many of your website …

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Man vs. Machine: When to Hire, When to Implement Partner Sales Software

The full version of this article was first published at: Man vs. Machine: When to Hire, When to Implement Partner Sales Software As technology becomes increasingly intelligent, more and more business processes and procedures are automated. From marketing to sales, many companies rely on “smart” tools and technology to streamline tedious tasks and make day-to-day …

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