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Points-based retainers vs. flat-rate pricing for your agency

This post was originally published on this siteLet’s talk about agency pricing. Value-based retainer pricing models are a hot topic in today’s agency world. The idea that you charge clients based on the value you provide rather than a flat rate has emerged as a remarkable step toward delivering outstanding, innovative results for your customers. …

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The top 5 form builders and how to choose right one for you

This post was originally published on this siteDesigning an effective contact form or lead generation form can make a huge impact on the number and quality of leads you attract. Still, designing an effective form for your company is no easy task. The good news is there are many form builders available to help you …

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6 Entrepreneurs Ring in 2020 with Big New Year’s Resolutions

This post was originally published on this siteBy: Bianca Buliga, Senior Marketing Manager New year, new you (right?!) As we kick off a new decade, we’ve all been given a chance to focus more deeply, re-prioritize organization, and dream bigger. Your personal resolutions may include hitting the gym more often, eating healthier, and reading more …

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5 Entrepreneurs Ring in 2020 with Big New Year’s Resolutions

This post was originally published on this siteBy: Bianca Buliga, Senior Marketing Manager New year, new you (right?!) As we kick off a new decade, we’ve all been given a chance to focus more deeply, re-prioritize organization, and dream bigger. Your personal resolutions may include hitting the gym more often, eating healthier, and reading more …

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CallRail 2020: New Year, New Global Navigation

This post was originally published on this siteHere at CallRail, we’re always building and iterating on our product to help businesses of all sizes understand their marketing campaigns and leads. As part of our growing product roadmap, we recently added a brand new navigation bar to your account. This global navigation is an important first …

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Homegrown Partner Portals vs. PRM: Here’s What You Need to Consider

This post was originally published on this siteA homemade cookie or a bakery treat? A hand-knitted sweater or designer duds? A do-it-yourself home improvement project or hiring a contractor? Let’s be honest: any one of these choices can be awesome. Choosing whether to create something yourself or calling in the professionals completely depends on your …

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How platform bias and faulty integrations undermine your marketing tech stack

This post was originally published on this siteFrom social media to paid search, there’s no shortage of marketing technology on the market today. But do more platforms mean better measurement? Not necessarily. Our new Attribution Report found that 75 percent of marketers using four or more platforms say they spend too much time on reporting. …

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