If you’ve been a marketing or sales professional for the past decade, you’ll have noticed how immensely the digital landscape has changed. Even the past five years have witnessed a tremendous paradigm shift in how all types of buyers use mobile devices to make purchasing decisions. This new normal, in which companies have mere seconds, …
Customer Micro-moments and the Partners Who Own Them Read More »
articleAug 20, 2012 How to Tackle Probe Audits Today’s post comes from Tom Ambury, PT and compliance officer at PT Compliance Group . Thanks, Tom! Greetings, WebPT Members! It is a pleasure to write for your blog, which aligns directly with our philosophy of helping our fellow therapists practice confidently, efficiently, and profitably. I also …
The Legality of Performance-Based Employee Incentive Programs in Rehab Therapy Practices Read More »
Surveys are an excellent way to get honest feedback about your brand, products, services, consumer satisfaction and more. Surveys are also great at helping you learn more about your customers. However, designing marketing surveys that provide valid results can be a daunting task. Here are some best practices to keep in mind when designing your …
articleJan 16, 2014 Four Ways to Fix a Broken Company Culture So, you read yesterday’s post , and maybe, just maybe, a red flag—or eight—jumped out at you, felt a little too familiar, or possibly even gave you the chills. And now, you’re beginning to worry because you’re seeing signs that your culture isn’t up …
We’re kicking off the year with some great features! We’re adding new connectors for SMS and event management and continuing to add functionality to our new campaign automation builder. Look for these updates and more coming in late January/early February: Cvent ConnectorCvent is a leading cloud-based enterprise event management platform, offering software solutions to event …
As potential customers wade through the overflow of pitches in today’s marketplace, your competitors fight even harder to stand out from the rest. Buyers are bombarded with a plethora of messages via print and social media in a seemingly endless stream of choices. To make your brand a contender, tap into the increasingly prevalent consumer …
Authenticity in Marketing and Its Importance in the Channel Read More »
articleJan 16, 2014 Four Ways to Fix a Broken Company Culture So, you read yesterday’s post , and maybe, just maybe, a red flag—or eight—jumped out at you, felt a little too familiar, or possibly even gave you the chills. And now, you’re beginning to worry because you’re seeing signs that your culture isn’t up …
Managing and Motivating Underperformers in 3 Easy Steps Read More »
January 11th, 2016 // Jessica Sanchez Your customers are your greatest marketing resource. If you can demonstrate that your customers’ successes are due in part to your services and that others can be as successful with your help, you can easily build a strong new customer base. A great way to reach out to potential …
articleMar 20, 2014 Scale for Success Managing growth within a multi-location organization through standardization, communication, and inclusion In today’s ultra-competitive healthcare environment, it is crucial to the success of your organization to take advantage of every possible opportunity to grow despite competitive threats from much larger players. One of the main reasons organizations attempt to …
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