Allbound loves inviting guest authors to contribute to our Partner Sales Acceleration conversation, and today’s blog post is from Raegan Wilson, Founder of Channel Squared Consulting. The United States just wrapped up the most successful Olympic games in history with 121 medals and numerous records. If you are like me, you spent your fair share …
Channel Readiness & The Olympics: How to Go for Channel Gold Read More »
New to the partner sales acceleration world? Welcome to the next best thing since sliced bread. While many may have written the term, “sales acceleration” off as a buzzword, we think it’s here to stay (Just like sliced bread! I mean, really, what company doesn’t want to speed up the sales process? If that company …
The Pros and Cons of Using Sales Acceleration Tools Read More »
There’s a lot of talk in the industry about channel strategy for subscription-based SaaS and cloud business models. Some argue that they must include a partner sales strategy to truly scale efficiently. Others aren’t so sure. One thing everyone does agree on: the traditional channel models and old-school, complex frameworks and systems they rely on …
There are a few outdated ideas when considering a channel manager job description. Most of these stem from when technology was not as prevalent in channel management as it is now. For instance, you may see a description requiring a potential applicant who is able to multi-task and simultaneously work with multiple partners effectively. While …
Channel Manager Job Description: 4 Changes You Need To Make Now Read More »
Just because two things don’t seem to go together at first, doesn’t mean they aren’t a great pair. At first glance, some companies may seem to not have much in common, but after a little closer look you might find some similarities—Customer bases with common interests, the ability to leverage one client pool with another, …
Successful Strategic Alliances: 5 Examples of Companies Doing It Right Read More »
With a partner sales staff and distribution network that’s spread out around the country (or even el mundo entero), you know the true value of having information easily available to your partners. Equally valuable, sales acceleration technology can pay back great dividends when used properly. But this relies on proper use by both you …
Sales Acceleration Technology: Is It Worth The Investment? Read More »
In sales, moving quickly is important. Thanks to increased competition, more educated buyers, and a shortened purchasing cycle, the sales game has changed over the years. Effective sales acceleration is more than speed. Speed without control is doomed for failure. And a true sales acceleration platform balances components of both speed and control. But what …
Last week I had the opportunity to spend time with Hiliary Robertson, Partner Operations Manager at Optimizely for a webinar on how Optimizely is eliminating the dreaded 80/20 rule in their partner program by recruiting the right partners, keeping things simple, making partnership a part of your organization’s culture, empowering partners to be successful, and …
Webinar Q&A with Optimizely: Designing a Partner Program that Eliminates the 80/20 Rule Read More »
When your organization is looking to increase revenue (and, really, when aren’t you?), you generally turn to your sales team first. Right? By now, we can assume that you’re aware of the benefits of partner channel sales. Partnering like-minded outside salespeople can boost sales activity, drive new revenues, increase your customer base, and capture opportunities …
How to Breathe Life Into Your Partner Sales Process Read More »
“Those who make the worst use of their time are the first to complain of its brevity.” ― Jean de La Bruyère, Les CaractèresTime…(I think this sentence is best thought of coming out of the mouth of the priest in Princess Bride, just substitute time for mawageand be sure to pronounce it tamme! Sorry for …
Sales Productivity Metrics: How Much Time Do Your Channel Reps Spend Selling? Read More »
