How to Create a Great Customer Experience Outside of Your Veterinary Clinic
This post was originally published on this siteThe post How to Create a Great Customer Experience Outside of Your Veterinary Clinic appeared first on PetDesk.
Why It’s Crucial to Get Your Partner Onboarding Process Just Right
This post was originally published on this siteYour partners are the bread and butter of your business, but getting them to choose you in the first place can be a major source of frustration for some companies. More often than not, your partners are snowed under with options from other vendors, which means it’s up …
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What is Lead Tracking?
This post was originally published on this siteLead tracking is the process of determining the source of leads, actively monitoring where leads are in the sales and marketing funnel, and pursuing the appropriate actions to move the lead to the next stage and close the sale. Jules Tompkins and Carolyn Lyden contributed to this post. …
Best practices for allocating marketing budget
This post was originally published on this siteBuilding a marketing budget is one of your most important — and often, most daunting — responsibilities. The money in your marketing budget is finite, and how you allocate each dollar can make the difference between a thriving marketing program and a failing one. According to Econsultancy, marketing …
6 Partner Marketing Trends to be Excited About in 2019
This post was originally published on this siteThe internet has achieved many things in the business world over what historically amounts to a very small period of time, and all fundamentally through its ability to connect. Consequently, the world of partner marketing has seen its opportunities increase exponentially. At any time, from anywhere, you can …
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Why we started a User Research team (and what we learned along the way)
This post was originally published on this siteI remember when it was easy to make user-centered decisions. The year was 2015, and at the time, CallRail only had about a few hundred users to its name. Cue the dream sequence, everyone! Four years prior, our CEO Andy Powell needed a call tracking software for his …
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Things to Consider When Shopping for Practice Information Management Software (PIMS)
This post was originally published on this siteThe post Things to Consider When Shopping for Practice Information Management Software (PIMS) appeared first on PetDesk.
With Bing, Google Ads, and call tracking, ‘PPC sharpshooters’ SalesX deliver superior results
This post was originally published on this siteThere’s no shortage of PPC marketing experts today who promise to bring in big results for your business. But in the new and constantly shifting world of online advertising, those claims can suddenly evaporate due to abrupt changes in the industry — expertise with the current Google Ads …
Pragmatic PRM Data Analysis: An Allbound + Sisense Partnership
This post was originally published on this siteIncreased data collection, visualization, and analysis for your Partner Channel are about to get a whole lot easier…. The Allbound + Sisense partnership coming in the fall of 2019 will change the way Partner Channels visualize data; we’re bringing you analytics that are unimaginable in other PRM …
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From non-profits to tech: How my career taught me to love ‘vertical slicing’
This post was originally published on this siteFor many years — long before I was working at a tech company, or before I knew about marketing attribution or what ‘MarTech’ meant — my career was in the non-profit field. I worked in a lot of different capacities from the time I was about 18 until …
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