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How to generate more marketing qualified leads

This post was originally published on this siteEstablishing workflows that consistently generate quality leads is an absolute must for any organization’s revenue goals. Making sure that those leads are qualified to be in the sales pipeline is another crucial step that often requires a significant amount of trial and error, open communication between marketing and …

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Building a Partner Recruitment Plan

This post was originally published on this siteWhat’s the absolutely essential, can’t-live-without-it aspect of a successful channel partner program? Bet you thought we were going to say a Partner Relationship Management (PRM) solution! The real answer is more simple than that. Every channel program needs…partners. You can’t have a partner program without recruiting. You can’t …

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What you need to know about attribution windows

This post was originally published on this siteEach marketing campaign holds so much potential — and the right attribution reporting tools can help agencies realize that potential. Attribution windows are one such tool, producing game-changing data by revealing the immediate and long-term effectiveness of marketing activities. Here’s a look at how windows take marketing intelligence …

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The ultimate list of SEO directories (plus 4 tips for maximizing your placements)

This post was originally published on this siteConsumers may not even notice that they are using local SEO directories, but they reference them all the time. Think about the last time you looked up a new restaurant you wanted to order takeout from — did you call directory assistance to get a phone number, or …

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Venture Madness 2020: How a Tech Solution for Aging Won $15,000 By Prioritizing Impact

This post was originally published on this siteBy: C’pher Gresham, CEO of SEED SPOT Congratulations to Shruti Gurudanti and Mayank Mishra, co-founders of Televëda, for being the Software-as-a-Service (SaaS) winner at this year’s Venture Madness! Venture Madness, presented by Invest Southwest in partnership with the Arizona Commerce Authority, is a competition that invited 27 of …

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