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Sales Acceleration Technology: Is It Worth The Investment?

  With a partner sales staff and distribution network that’s spread out around the country (or even el mundo entero), you know the true value of having information easily available to your partners. Equally valuable, sales acceleration technology can pay back great dividends when used properly. But this relies on proper use by both you …

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Referral Revolution: Fresh Strategies for Appealing to Physicians

articleNov 16, 2015 | 10 min. read 6 Biggest Takeaways from PPS 2015 Last week, I joined hundreds of amazing physical therapy professionals, students, and vendors (including yours truly, WebPT) at this year’s PPS Annual Conference in Orlando, Florida. Despite the uncomfortable combination of tropical heat and humidity outside—and near-freezing conference rooms inside—everyone was in high spirits. …

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Three Ways to Incorporate Call Tracking Phone Numbers into Your Marketing Strategy

Your prospects aren’t limited to only viewing your website, so why should your call tracking phone numbers be? Using call tracking phone numbers in all marketing campaigns increases the data your team has access to and can help optimize your future campaigns. Research from BIA Kelsey shows phone calls typically convert 10 to 15 times …

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Founder Letter: We Are Not a Commodity: The Value of Physical Therapists vs. Physical Therapy

articleMar 8, 2016 | 1 min. read Luck o’ the Outcome: Which OMT Are You? [Quiz] Whether you’re Irish or simply Irish-at-heart (hey, even St. Patrick himself didn’t hail from the Emerald Isle), March 17 is reserved as a day to bust out your best jig; don every imaginable shade of green; and partake in some delicious …

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The New Picmonic

At Picmonic, we’re all about helping you conquer your goals, achieve your dreams, and have fun while doing it. You are at the heart of every single decision we make, and we’re constantly asking ourselves (and you) how we can improve your experience. Over the past year, we’ve been collecting and analyzing data via: First …

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Webinar Q&A with Optimizely: Designing a Partner Program that Eliminates the 80/20 Rule

Last week I had the opportunity to spend time with Hiliary Robertson, Partner Operations Manager at Optimizely for a webinar on how Optimizely is eliminating the dreaded 80/20 rule in their partner program by recruiting the right partners, keeping things simple, making partnership a part of your organization’s culture, empowering partners to be successful, and …

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