New to the partner sales acceleration world? Welcome to the next best thing since sliced bread. While many may have written the term, “sales acceleration” off as a buzzword, we think it’s here to stay (Just like sliced bread! I mean, really, what company doesn’t want to speed up the sales process? If that company exists, I need to know about them and make sure I don’t have any stock invested!). For a quick intro for the sales acceleration uninitiated (and a refresher for the returning sales enablement leaders), let’s start with a quick (working) definition of sales acceleration: sales acceleration: any set of sales tools which are utilized by sales teams to increase rep productivity and streamline movement from stage-to-stage in the customer buying lifecycle.. And while the true definition of the term differs according to the person or company who is using it, or it is based on the needs of specific organization seeking “acceleration,” partner sales acceleration has come to represent an ever-evolving sales technology ecosystem. Behind it all, sales acceleration software enables B2B sales teams to sell with increased confidence, at higher volumes, with more insights, bringing more value to each stage of the customer’s buying journey. Whether you’re looking to dive into the sales acceleration world for the first time, or are simply trying to update an outdated system, below are the pros and cons of the wonderful world of “sales acceleration”. Pros It increases selling and response rates. Your channel sales reps work tirelessly to…
Read More: The Pros and Cons of Using Sales Acceleration Tools
