No Comments Did you know that the number one source of new patients (after referrals) is Online Marketing? A recent study by Sesame Communications points out that 93% of patients think it is more convenient to find answers online instead of calling a dental office. These are just two reasons why having an optimized website is crucial to staying competitive in the dental field. In this article you will learn how to grow your dental practice online. It’s not at all complicated, it just takes a few important steps. We will walk you through the importance of a responsive website, proper SEO so your website comes up easily in a search, and why having correct business listings is essential to being found online. 1) The Importance of Having a Responsive, Mobile-Friendly Website New computers and mobile devices are being introduced daily: New desktops, laptops, tablets, mobile phones – all with different screen sizes and resolutions. You want your customers to experience the most responsive and optimal presentation of your website, no matter which type of computer or mobile device they use. In the past your desktop and mobile websites were developed separately. This is now an outdated approach and inefficient solution because it doubles the time, doubles and increases the risk of causing brand confusion if the two are not identical. Responsive means that your website automatically adjusts to accommodate the resolution and image size of the user’s device as shown in the graphic below. With a responsive website, not only will…
Read More: 3 Ways To Grow Your Dental Office Online
