3 Flares 3 Flares ×We recently blogged about how call tracking data can be used to develop new content for your website. By truly listening to what your customers have to say on the other end of the line, you can develop a variety of content that resonates with them and generates interest. While it’s crucial to constantly be thinking of new content ideas to deliver to your customers, it’s just as important to repurpose existing content. If you’ve already got great content, you can further extend its shelf life by making revisions to it, such as optimizing your content for more relevant keywords or linking to new resources as they become available. In addition to helping nurture new content ideas, call recording can provide you with valuable information that helps make updating content a cinch. Putting a fresh spin on already great content will help keep your customers engaged and returning to your website again and again. So, where to begin? CallRail’s call recording, call tracking, and data analytics tools offer a number of features that can help take the guesswork out of content revision. Explore Keyword-Level Call Tracking If you know which keywords are making your phone ring, you’ll have a better idea of what type of content to further develop. That’s where keyword call tracking comes into play. This extremely useful feature assigns a specific phone number to a unique visitor on your site. Tracking this special number allows you to see how that visitor found your…
Read More: Revise Content to Keep Customers Coming Back
