There are a few outdated ideas when considering a channel manager job description. Most of these stem from when technology was not as prevalent in channel management as it is now. For instance, you may see a description requiring a potential applicant who is able to multi-task and simultaneously work with multiple partners effectively. While this is still true, multi-tasking is no longer about channel personnel handling an overwhelming volume of partner requests at one time. The right technology, applied in the right way, can streamline responsibilities so that channel managers can work smarter (not harder) and improve the partner experience in the process. Gone are the days of sitting behind a desk crowded to the ceiling with paperwork. Your new workstation might be completely devoid of any papers, since everything is on the computer. A messy desk doesn’t indicate disorganization any more than an empty one indicates that you’re completely on top of things. But with the shift into a technology-driven work space, it can mean you’re able to get to your desired outcomes faster, and with a lot less stress. Update 1: Organized and Focused First and foremost, having a lot of responsibilities doesn’t mean that you need to constantly be overworking. If someone is always on the ball, and can stay ahead of anything that requires his or her attention, the long hours are seldom required. Channel managers need to grow proficiency with channel technologies they can leverage to help easily identify priorities, and to increase productivity…
Read More: Channel Manager Job Description: 4 Changes You Need To Make Now
