articleSep 24, 2015 | 16 min. read The Ultimate ICD-10 FAQ: Part Deux Just when we thought we’d gotten every ICD-10 question under the sun, we got, well, more questions. Like, a lot more. But, we take that as a good sign, because like a scrappy reporter trying to get to the bottom of a big story, …
The Physical Therapist's Guide to Contract Negotiation Read More »
articleJan 29, 2013 | 5 min. read How to Get Started in Blogging According to Hat Trick Associates , as of 2010, there were about 450 million active English language blogs. And in Blog Rules , Nancy Flynn explains that in 2006 a new blog entered the blogosphere every second. Even before Facebook and Twitter, businesses were …
PPC and PT (Part 2): Conversion Tracking, Ad Extensions, and Day Parting—Oh My! Read More »
In our inaugral episode of The Allbound Podcast, Tiffani Bova, Global Customer Growth and Innovation Evangelist at Salesforce, joined me to talk about empowering sales teams in the SaaS industry. Tell us what you do as a Global Customer Growth and Innovation Evangelist. My number one focus every day is around customer success and evangelizing ways …
The Allbound Podcast: Evangelizing the Customer-Driven Sales Model Read More »
articleNov 16, 2015 | 10 min. read 6 Biggest Takeaways from PPS 2015 Last week, I joined hundreds of amazing physical therapy professionals, students, and vendors (including yours truly, WebPT) at this year’s PPS Annual Conference in Orlando, Florida. Despite the uncomfortable combination of tropical heat and humidity outside—and near-freezing conference rooms inside—everyone was in high spirits. …
There has been a lot of pressure in recent years for cities to emulate Silicon Valley. If you Google “the next Silicon Valley,” you will find hundreds of articles listing different cities as the next Silicon beach, desert, forest, etc. Being the mayor of a city is like being the CEO of a startup in …
How Cities can Become Better Than the Next Silicon Valley Read More »
By: Courtney Klein, co-founder and CEO of SEED SPOT This guest post is the first in a series by Kauffman Foundation grantees and other partners sharing insights on entrepreneurship diversity and inclusion. These timely topics will be discussed at this year’s Mayors Conference on Entrepreneurship, Dec. 1-2, in St. Petersburg, Florida. There has been a …
How Cities can Become Better Than the Next Silicon Valley Read More »
No Comments You Might Be Thinking: What is SEO and How Can it Help to Build Traffic? Business owners are very curious about how SEO increases traffic to their website. Hundreds of million times a day people fire off a question to Google, Bing, and Yahoo. And within a fraction of a second these search engines …
One of the biggest questions we have to answer as marketers is how do we generate more qualified leads for our sales teams in the most cost-effective way? Cost per Lead (CPL) is the metric at the center of that question. In short, it’s equivalent to the cost of generating all of your leads divided …
How Search Marketers Reduce Cost Per Lead with Call Analytics Read More »
If you’re on the fence about using a partner relationship management tool, there’s a couple key things to consider. Before we begin though, keep in mind that PRM is dead as we know it. We’re no longer looking at partner relationship management, as we are at partner sales acceleration. You don’t want to stay at …
3 Ways to Know If You Need a Partner Relationship Management Tool Read More »
articleMar 23, 2016 | 5 min. read Apples Ain’t Oranges: The Case for Risk-Adjusted OMTs Chuck Klosterman, author of Sex, Drugs, and Cocoa Puffs, will tell you that you absolutely can compare apples to oranges . However, he’s never worked in health care. Sure, both apples and oranges are fruits—just like all patients are people. But picture …
