articleJul 13, 2016 | 10 min. read Write Start: Intro to Website Copy Creation Earlier this month, WebPT’s Courtney Lefferts told you everything you need to know about designing a physical therapy website . Today, we’re going to discuss filling in that design with captivating copy, persuasive prose, and warm words that will instill confidence in your audience about you, your practice, and your services. When done write (right), website copy can convert perusing potential patients into contacting customers. When done wrong, it can send readers running for the hills—straight to … Read More
Read More: Top 5 Questions Your Clinic Website Must Answer—Plus, SEO Tips
